In an effort to continue to best serve the overall needs of the bicycle industry, Interbike management has decided to hold the 2011 installment of its international trade show August 8-12, 2011 in Anaheim, California. The date and location realignment comes after months of collecting feedback from bike industry retailers, manufacturers and partners through surveys, forums and discussions.

Editor's Note: The date change, from late September, is forcing the Canadian show - ExpoCycle - to re-evaluate their dates. The Bicycle Trade Association of Canada (BTAC), organizers of ExpoCycle, have said that they are currently surveying exhibitors and retailers to determine the best dates. Their options include staying with the current dates (approximately September 12th) or going to mid-August (between Interbike and Eurobike).

Interbike plans to hold the industry's show at the Anaheim Convention Center for three years, beginning with the 2011 show. Interbike has secured Irvine Regional Park August 8-9, 2011, to stage the OutDoor Demo with the indoor portion of the show taking place August 10-12. Interbike's sister show, the Health+Fitness Business Expo, will also be held at the Anaheim Convention Center August 10-12. The 2012 and 2013 editions of the show are scheduled to be held in August, as well, with exact dates to be announced at a later date.

"Interbike is the industry's show and reflects its natural business cycle," said Andy Tompkins, Interbike show director. "Over the last few years, we have carefully followed the continuing trend of bicycle manufacturers introducing products earlier to the market. Through extensive discussions with retailers, manufacturers, distributors and our key partners, the associations that represent them - the National Bicycle Dealer Association (NBDA), Bikes Belong Coalition and the Bicycle Product Supplier Association (BPSA) - the consensus suggests that migrating show dates to early August is in the best long-term interest of the industry. Further, Las Vegas has been a great host city for the last 12 years, and the Sands Conventions Center and Boulder City have been amazing partners, but the industry has expressed a desire for a change in venue."

Interbike carefully selected early August dates to avoid overlap with other major cycling events and provide exhibiting manufacturers with enough time to prepare for Eurobike. In addition, the dates allow retailers the opportunity to leave their shops while many still have seasonal help and time to return to their shops for the busy 'back to school' sales season.

Irvine Regional Park is approximately 12 miles from the Anaheim Convention Center, and features a large space to accommodate the OutDoor Demo expo area, along with world class single-track and road loops for bike testing.

The Anaheim Convention Center was remodeled in 2001, and now houses 815,000 square feet of exhibit space and 133,000 square feet of meeting space, making it the largest exhibit facility on the West Coast. It is surrounded by newly built or remodeled hotels, restaurants and the new Garden Walk Center that includes retail shops and more dining facilities, all within walking distance or a short bike or cab ride from the convention center.

For more information about the Interbike International Bicycle Expo and OutDoor Demo, please visit www.interbike.com.