Canadian Cyclist


September 26/14 7:42 am - Live to Play Sports to Distribute 3T

Posted by Editoress on 09/26/14

Live to Play Sports is excited to announce a new partnership with 3T. As of September 1st, LTP Sports has been appointed the exclusive Canadian distributor of 3T cycling components. LTP Sports will be distributing the entire range of road, triathlon, and mountain bike components exclusively through our network of specialty bicycle retailer partners across Canada.

Born in Torino, Italy, in 1961, 3T has been a world leader in cycling components for more than five decades. Remembered for their elegant, polished alloy racing bars ridden by Eddy Merckx, today 3T is lauded for premium carbon cockpits, seatposts, and wheels.

Distributed in 47 countries globally, 3T road and mountain technology has been tested and proven by top ranking teams: BMC Racing Team and BMC Mountain Bike Racing Team, Garmin-Sharp, including Giro d'Italia winner Ryder Hesjedal, and 2014 Ironman World Champion Frederik Von Lierde.

"We're very pleased to bring 3T's comprehensive line of components and rich racing heritage to the Canadian market," says Martin Tammik, VP of Aftermarket Division for LTP Sports. "Our commitment to bringing best-in-class brands into Canada makes 3T a natural fit. We look forward to building brand awareness together and providing 3T premium cycling products to cyclists across the country."

"We're delighted to have such a great partner to bring 3T components to Canadian cyclists, who are some of the world's most discerning customers," said 3T CEO René Wiertz.

Courtesy Live to Play Sports


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